Blog

Read how AI washing is being used and abused, and the resulting negative impacts on the credibility of this technology.

Check out these 6 essential tips for designing high-quality product datasheets to provide the information that shoppers are looking for.

Read about the impacts of inflation on consumer shopping habits and how businesses are adapting.

Discover the main challenges facing manufacturers of electronic components when designing their datasheets and how PIM can simplify the task.

Find out what ChatGPT really is and how best to use it to write your product descriptions.

Read our 6 essential tips to help you provide a unique shopping experience.

A variety of payment methods, installment payment, reassurance for consumers… Discover the importance of the online payment experience and some tips for making it exceptional.

Customize messages, provide 24/7 availability, maintain brand consistency… Read the definition of conversational marketing, the benefits it provides, and our tips for getting the most out of it.

Determine clear and precise objectives, Identify the right influencers, contact them… Read our definition of the influencer marketing strategy and how to implement it in your company.

Translate product information, generate product descriptions, customize recommendations… Discover the definition of Artificial Intelligence (AI) and how it can be used in the eCommerce industry.

Prepare the session, identify the best time slot, communicate… Find out exactly what live shopping involves and our 7 tips for making it work for you.

In 2021, M-commerce represented 72.9% of eCommerce sales around the world. Read our 6 fundamental tips for implementing an effective M-commerce strategy.