Blog

Product Information Management

PIM and ERP: get the most out of each solution

Discover the specifics of ERP and PIM and how to use them together to optimize your product data management.

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Work process

Digital transformation: a lever for meeting eCommerce challenges

it is vital to speed up the digital transformation. Discover the 3 challenges of the eCommerce industry that can be met through digital transformation.

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Product Information Management

3 teams that can benefit from PIM

Find out how Sales, Marketing, and SEO teams can benefit from pim.

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eCommerce

Social commerce: boost your sales

Social commerce is a great business opportunity. Find out how to get the most out of social commerce and increase your sales.

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Guide and advises

Evaluate your customer experience strategy

The customer experience is an essential element of the sales strategy. Here are five questions which will help you to assess your customer experience strategy and to accelerate your progress in this area.

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Definition

CXM strategy: boost your competitiveness

It has become vital to fully understand CXM (Customer Experience Management). Read about the importance of a CXM strategy and how to implement it successfully in your company.

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Work process

Essential steps for improving the quality of product information

Product information is an essential element of your sales strategy. Discover the steps for improving the quality of your product information and boosting sales.

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eCommerce

PXM and CXM: two complementary methods

Customer expectations have changed with 84% of shopers now putting as much importance on the experience provided by a company as in its products and services. Find out about PXM and CXM and how to combine them to increase customer satisfaction and boost your sales.

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eCommerce

Optimize product search on your eCommerce site

It is essential to optimize product discoverability on your eCommerce site to enhance the user experience. Discover the 5 tips for improving product search on your eCommerce site.

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Trends

5 eCommerce trends to follow in 2022

Live shopping, data management, D2C, Buy Now Pay Later (BNPL)… Discover the 5 eCommerce trends to follow in 2022 to remain competitive.

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Guide and advises

5 tips for optimizing the in-store customer experience

Tablets, Virtual Reality (VR) technologies, interactive terminals… Check out our 5 essential tips for creating an in-store customer experience and meeting customer expectations.

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Definition

The benefits of PXM (Product Experience Management)

Improved customer satisfaction, reduction of product returns, fewer abandoned carts… Discover all the ways a PXM approach can benefit your business.

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