The 5 pillars for successful Product Experience Management (PXM)
The shopper's product experience is becoming an increasingly crucial part of any sales strategy. Discover the 5 vital pillars for handling your PXM perfectly and boosting sales.
Optimize your product pages for SEO
To be well ranked in the SERPs, a product page must be optimized to perfection: targeted keywords, accurate Alt tags linked to images, enriched product data, well thought out Title tag… Discover 6 essential best practices for improving the SEO of your product pages.
Inbound Marketing Strategy: Definition, Benefits, and Stages
Inbound Marketing Strategy is the solution best suited to new consumer habits. Discover what an Inbound Marketing Strategy really is, the benefits and the different stages of its successful implementation.
How Covid-19 has impacted eCommerce
During the Covid-19 crisis, shoppers are regularly reminded to be cautious and have begun to see online shopping as a safe alternative to instore shopping. Discover how the Covid-19 crisis has impacted eCommerce and how businesses have adapted.
5 signs that you need a PIM
Discover the 5 signs that prove you need to use PIM software to manage your product information day to day.
Prepare your eCommerce site for an international audience and secure new market shares
To sell your products abroad and attract customers from different countries, a business has to have a thorough knowledge of the cultural specifics of each target country and adapt their eCommerce website to these specifics. Follow these 5 tips to adapt your eCommerce site successfully in a foreign country.
PIM and AMAZON: manage your product information effortlessly
To sell their products on Amazon, Product and Marketing teams must systematically rework their data. Using PIM software enables…
PIM, ERP and CRM: purposes and synergies in product information management
We explain the specifics of CRM, ERP and PIM how you can use them together to manage your product information in the best way possible.
PIM and MDM: guaranteeing data quality
MDM and PIM share many features. Find out all you need to know to help you choose the data management solution best suited to your needs.
PIM and Shopify: Optimize your product information management
Shopify is now recognized as one of the world's eCommerce leaders. PIM optimizes the product information preparation phase before transmission to shopify.
10 prerequisite PIM features
Check out the 10 essential features of an efficient and modern PIM.
PIM vs Excel: guarantee the quality of product data
It makes no sense to compare Excel spreadsheets with PIM. Used correctly, they can work well together to become a real asset.