Plant-based cosmetics
Simplify the adaptation of marketing documents for international markets
Download the full version of the case studyKey elements of the project
The implementation of the Goaland solution at Yves Rocher resulted in the optimization of the translation and adaptation process for marketing documents (point of sales advertising, packaging, catalogs…) for international markets: centralization, collaborative workflow for checking and approving contents, automated synchronization to simplify their adaptation for each country… With Goaland's solution, documents are proofread, customized, and approved before sending to print.
The increase in efficiency brought about by the solution means that the subsidiaries and headquarters can now customize over 4000 documents in several languages and different country contexts, every year.